Does your “About” page tell a good story?

Found this post from Amanda, who was blogging for at Book Expo America this week. The post is about “Brand You” for authors, all worth reading. But scroll down a bit, to this headline: The New “About Me”: Why Every Blogger Needs a Bigger Story. This is good material and focused on one piece of web presence—the “About” page—and as it turns out, the second most visited page at your site after your home page. So make sure it tells a good story.

Related: this “about us” page tells a good story.

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