erik hansen

Behind every great brand is a visionary. Behind every great visionary is someone helping them create branded content. I help visionaries establish and extend their personal and business brands with modern media.

The world’s greatest brands have a story to tell. In the information age, these stories can be told by publishing bestseller books, producing films, and developing web-based communities. I help authors, speakers, academics and CEO’s  brand themselves and their organizations by pulling their brand’s ‘never-ending story’ and translating that story into literary works that secure their place in today’s market – and tomorrow’s history books.

Since 1998, I have helped Tom Peters manage his global brand. With a business card that reads “Minister of Culture,” I continually explores new ways to transmit and spread the Tom Peters culture to corporations and a new generation of business leaders. My collaborations with Tom have included The Pursuit of Wow!, The Circle of Innovation, the Reinventing Work book series, Re-imagine! Business Excellence in a Disruptive Age, the Essential Series, The Little BIG Things, the public television program Re-imagine!, online learning projects with Ninth House, Better Life Media, the ImpactChannel (in conjunction with Washington Speakers Bureau) and the Top 500 website/blog at www.tompeters.com, and alliances with various online publishers.

Guiding motto: from Henry James: “Be one on whom nothing is lost.”

Motto #2: Work hard. Play hard. Eat well. Buy art.